5 eBook Joint
Venture Marketing Tactics!
By Larry Dotson
1) Give Away Reprint/Resale Rights
You could give e-zine publishers an e-book which they could
sell and keep all the profits in exchange for an ongoing ad in their e-zine. When they
stop selling it, they can stop running your e-zine ad. Maybe only do it for a small number
of e-zine publishers at a time, so it doesn't get saturated and they start turning your
deal down. If they only want to run your ad once, you could always include some of your
ads in the e-book.
2) Give Away An Advertisement
Create a directory of fr^ee e-zines in e-book format. In
it, list the free e-zines of publishers who have agreed to advertise the fr^ee e-book on
their web site and in their e-zine. When you build up a large number of participating
e-zines, this will give the larger e-zines an incentive to give away or advertise your
e-book. Of course you will have your own product ads in the e-book.
3) Give Away Customization Rights
You could ask e-zine publishers to advertise your fr^ee
e-book in their e-zine. Tell them that the e-book can be customized with their own web
site links. This deal will help increase their traffic and sales. Of course you will have
your own product ads in the e-book too.
4) Give Away Your Expertise
You could ask e-zine publishers to give away your fr^ee
e-book. They might accept, because they can use it as a bonus for people who subscribe to
and read their own e-zine. This would increase the number of people who would see your
fr^ee e-book ad and your other ads in inside it. Tell the e-zine publishers this would
also help to keep their subscribers loyal.
5) Give Away Information Archives
A lot of e-zine publishers don't publish their archives on
their web site. It's extra work and takes up a lot of web space. You could offer to
archive an e-zine's back issues in a fr^ee e-book format on your web site in return for
the e-zine continuing to run one of your ads. Or just have them mention the archives can
be downloaded at your web site because your product ads would be there anyway. Or you
could have them give away the fr^ee e-book in their e-zine because your ads would be in
it.
By Larry Dotson. FREEE eBook! 5000
Words & Phrases That Sell Like CRAZY! http://www.ldpublishing.com |