| First it was banner ads, then Google
AdSense and now, the latest way to make money on your web site could very well be RSS
feeds. Say what? I said: RSS is hot and you should be using it to drive eyeballs to your
site. Here's how it works:
Depending upon who you ask, RSS stands for "Really
Simple Syndication" or "Rich Site Summary". Regardless of what you call it,
RSS is a way to automatically publish (syndicate) someone else's content on your web site.
Now don't worry, that's not the same as stealing someone else's content. There is nothing
illegal about using RSS feeds. In fact, the publisher of the content wants you to have it
show up on your site and that's why he or she makes it available as an RSS feed to begin
with.
So what's in it for all parties concerned?
Using RSS is a win-win for both the publisher of the
content, who gets their name out to potentially millions of sites and you, the web site
owner who is pulling the content onto your site.
Content, by the way, means anything that a publisher
decides it means. Typical content includes news headlines, new product update notices,
blog summaries and lots of other stuff. It's the "content" portion of the
equation that's good news for you.
Show me the money
One of the best features of hosting RSS feeds is that it
gives your site an endless source of freshly updated and relevant content. This content
acts as natural search engine spider bait which they will fill their little tummies on and
come back for more every day. Their appetite for fresh content keep your rankings up.
Sticky Loyalty isn't a new Ben & Jerry's flavor, but it
should be the goal of any serious webmaster who wants to create a web site that visitors
return to over and over again. The use of carefully selected RSS feeds can make that
happen by offering unique content which can't be found anywhere else.
Now please don't make the mistake of thinking "But
they can get that same content at the publisher's site, why should they come to
mine?". Just build it and they will come! Sorry, I couldn't resist saying that, but
it's true. In addition to the RSS content, which they surely can get somewhere else, you
are going to add your own sticky loyalty stuff that's all about whatever your site is all
about to begin with. That combination of your own content and the RSS feed makes visiting
you a purely unique experience that can't be found anywhere else.
You don't have to be a member of the Geek Squad to start
showing RSS feeds on your site. Just visit any of the links below and get busy using RSS
to make mo' money.
Free RSS to HTML PHP Script http://www.feedforall.com/free-php-script.htm
Carp - Free Rss script http://www.geckotribe.com/rss/carp/
RSS Equalizer http://milleniumb.rssalizer.hop.clickbank.net
Clickbank Profits RSS Feed Generator http://www.insiderscripts.com/cb/
Copyright 2005 Sandra Stammberger |
