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What woman doesn’t love chocolate?
Combine that with all the emails I get from moms who want
to find a business where they are able to make money with their home computer and boy,
have I got an idea for you!
Chocolate + your computer = your new home business!
If you haven’t heard about the business of candy wrapping then let me give you a
quick explanation. This is where you take a candy bar and you design and print your own
wrapper to put over the candy bar’s original wrapper. Now you might be wondering why
would someone want to do this? Well these favors make wonderful birthday and wedding
favors. They are great for special events and get-togethers like family reunions and
retirement parties, and can be used in fundraising events.
And it isn’t just chocolate bars that candy wrappers are finding to wrap.
They’re also wrapping lifesavers, gum, tic tacs, mint, and even popcorn bags. Some
wrappers are even wrapping non-food items like bubbles and matchbooks.
More Ideas Of People and Groups Who Might Want Your Service:
- Bridal shops
- Wedding planners
- Event planners
- Baby shops
- Obstetrician offices
- Florists
- Gift shops
- Specialty toy stores
- Trade shows
- Professional fundraising groups (try the school your kids go
to)
Skills Needed:
The skills you will need for this business might be something you already posses. But it
helps to be creative and have some knowledge of graphics software. However, there are lots
of programs and free ready-made wrappers available on the Internet. Customer service
skills are important too. You’ll need to market your business and there are so many
great ways to get your business name out there. A chocolate bar with your business card
wrapped around it would be a great way to get people’s attention.
Supplies:
Equipment that you might already have is a computer, color printer, some type of graphics
software, paper for your wrappers, and in some cases you might need candy bars (sometimes
clients will provide the candy bars and you just need to sell them the wrappers). When
just starting out, scissors work great for cutting your wrappers, but as your business
grows you’ll want to look into a nice paper cutter. You’ll also need something
to stick your wrappers together. Glue sticks or tape works great. Make sure whatever you
choose is acid free and photo safe.
Once you’re business gets rolling a little more, you might want to invest in a
scanner and/or Digital camera if you don’t already have one. These are useful if you
want to add personal photos to your wrapper designs.
When looking for paper, candy bars, ink etc. Try to buy in bulk. You’ll usually get a
better deal and be able to keep more of your profits if you shop wisely.
For more information on how to get
started visit: Candy Wrapping Career Kit
10 Marketing Ideas to Grow
Your Candy Wrapping Business
By Liz Folger
The business of candy wrapping (and it’s far more than just wrapping chocolate bars)
is getting more and more popular. Personalized gifts and favors are always well received.
Once your personalized gifts are seen at a wedding or being sold at a fundraiser,
you’re going to start to get calls from other people and companies who will want to
put in their order.
Your candy/favor wrapping business just needs a little marketing so your business can get
moving.
Below you’ll find 10 ways to market your candy
wrapping business. Use one, five, or all the ideas that you need. One thing I do recommend
is that you have a fun and use the marketing ideas that you enjoy the most. Because the
more marketing ideas that sound like fun to you, the more you’ll work at it and the
more business you will find.
1. Business Cards
With any business you have it’s key to have some type of business card. Making your
business card unique is also a great way to get a future customer’s attention. With a
Candy wrapping business you can do this very easily. Take a small chocolate bar or a
Lifesaver roll and print your business card on a wrapper to fit the candy. This is sure to
make a tasty impression.
2. Get Your Yummy Business Cards Into The Right Hands
Now that you have your cards created, think about who you’d like to market your
business to. You could start with event and wedding planners and specialty gift shop
owners.
3. Wedding Trade Shows
Throughout the year there are several wedding trade shows. Think about booking a table at
one of these shows to display your wedding favor ideas.
4. Fundraising Organizations
Your children’s school might be the perfect place to start. What’s great about
this business is you can create some wonderful samples to show your potential client.
Other groups might be daycares, sporting teams, and hospitals.
5. Local Shops
Is there something special about your town? Do you get a lot of tourists? What attracts
them? Create a special wrapper for your particular area. For more options offer seasonal
themes like Halloween, Christmas, Easter and the Fourth of July.
6. Press Releases
Get the word out on your business by writing a press release for your local newspapers and
local TV news stations. To help them remember you even more, create a special candy bar
with the reporters name on it.
Online Marketing Ideas
1. Website
Have a website so your customers can check out your work 7 days a week 24 hours a day.
Include that website URL on all your marketing materials like your business cards.
2. eNewsletter
Get the email address of all your customers. This way you can send them a monthly or
quarterly enewsletter that tells them about your specials and new products or ideas that
you have. Include some freebie ideas like new party trends and ideas. Make the enewsletter
something your customers are going to want to receive.
3. Network
Network with those who have similar businesses. With the Internet you can do business with
a wedding planner in another state. You no longer have to do business just with the people
who are in your local town. This is especially good news for those who live in very small
towns.
4. Post On Message Boards and Mailing Lists.
Find wedding and fundraising idea sites. The key here is not to promote your business
blatantly. Just answer questions, be helpful, and then include a nice signature line that
includes your name, name of business, URL and email address.
For more information visit: Candy Wrapping Career Kit |
